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#102 – Q&A – Dog & Business Insurance and Discounting Puppies

#102 – Q&A – Dog & Business Insurance and Discounting Puppies

by Julie Swan | Sep 13, 2024 | Business Management, Dog & Puppy Management, Facilities Management, People Management

Jump to Show Notes You want to do things right, you want to take good care of your dogs, and yet you also don’t want to waste your money, and you don’t want to spend unnecessarily. You’re looking for the sweet spot, Isn’t that what we all want in our endeavors? Today...
#101 – Should You Have Two Breeds or a Second Size?

#101 – Should You Have Two Breeds or a Second Size?

by Julie Swan | Aug 30, 2024 | Business Management, Dog & Puppy Management, Facilities Management, People Management

Jump to Show Notes Ford Motor Company makes cars, trucks, and SUVs. Bakeries sell bread, bagels, scones, and cookies, while serving coffee. Joanne’s Craft Store sells supplies for crochet, scrapbooking, and sewing, to name a few. When a company, like Joanne, starts...
#100 – How Dog Breeding Has Changed Me

#100 – How Dog Breeding Has Changed Me

by Julie Swan | Aug 26, 2024 | Business Management, Dog & Puppy Management, Facilities Management, People Management

Jump to Show Notes Sometimes the hardest things we’ve been through turn out to be the best things that happened to us. I went to a Dr. Joe Dispenza Conference last summer, and he talks about this inner evolution we can go through. He pointed out how the challenges in...

I-10 – Email Marketing for Dog Breeders with Tori Mistik of Wear Wag Repeat

by Julie Swan | Aug 16, 2024 | Business Management, People Management

Jump to Show Notes You’ve heard you need to have an email newsletter to sell puppies, but “ugh” what does that mean! It’s sounds like just ANOTHER thing to add to your plate and a new thing to learn. In today’s podcast interview Tori...
#98 – 3 Reasons Why Dog Breeders Quit the Industry

#98 – 3 Reasons Why Dog Breeders Quit the Industry

by Julie Swan | Aug 3, 2024 | Business Management, Dog & Puppy Management, Facilities Management, People Management

Jump to Show Notes Giardia was awful. Losing those puppies was absolutely awful. It was a hard way to get through my first year of breeding. You know what was worse? Parvo. Parvovirus has been by far the worst thing I’ve dealt with in puppies. Watching their little...
#97 – How to Write Better Puppy Ads and Website Copy

#97 – How to Write Better Puppy Ads and Website Copy

by Julie Swan | Jul 26, 2024 | Business Management, People Management

Get the 3 Keys to Writing Better Puppy Ads & Website Copy Printable! Jump to Show Notes You ever hang out with a little kid and they ask you a question, so you explain it, and they ask, “Why?” to that answer? So you answer. Then they ask, “Why?” again? It’s so...
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Recent Posts

  • #115 – Invest for the Future
  • 114 – Is Your Breeding Program Creating Your Future Or Just Getting You By?
  • #113 – How Many Litters Should You Have?
  • #112 – Q&A – Puppy Applications, Delayed Pickups, Deposits, More than One Breed, and Turning Down Red Flag Buyers
  • #111 – Markeing Money Leaks in Your Dog Breeding Business

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#115 – Invest for the Future

Get the Getting Started with Cryptocurrency Cheat SheetShe said to me, “If I don’t sell at least 20 puppies per month, my business will collapse, I couldn’t afford it.” It was her opening sentence to the free strategy call she scheduled with me. It caught me off...

114 – Is Your Breeding Program Creating Your Future Or Just Getting You By?

Breeding is an emotional rollercoaster. You get excited for puppies to be born... then the pressure of selling them sets in. You get excited to match puppies with buyers… but then you have to figure out what to do with the one left over. You’re absolutely exhausted...

#113 – How Many Litters Should You Have?

Get the Breeding Dog & Litter Number Calculator I remember a few weeks ago I was sitting on the edge of my bed, feet resting on the bed frame. We have one of those wooden bed frames that has a 3” ledge at the foot, perfect for me to sit on the end of the bed and...

#112 – Q&A – Puppy Applications, Delayed Pickups, Deposits, More than One Breed, and Turning Down Red Flag Buyers

WHAT ARE THE BEST PRACTICES FOR HANDLING A DELAYED PUPPY PICKUP? It’s really great for us breeders when people are ready to pick up their puppy the day they’re ready to go! Last weekend, I was able to deliver 5 out of 6 puppies in one trip—it was magical. But then...

#111 – Markeing Money Leaks in Your Dog Breeding Business

Get on the Waitlist for Breeder Marketing MasteryAre you accidentally losing hundreds—or even thousands—of dollars on marketing? In this episode, we’re going to talk about the marketing money leaks that can drain your dog-breeding business, and what you can do instead...

#110 – Why Outsourcing Isn’t Guaranteed to Save Your Breeding Program

Get the Hiring Prep Cheat SheetWhat’s your biggest pain point right now? Is it cleaning puppy pens and adult pens? I swear there is always more poop to clean. Is it social media? Are you thinking to yourself, “Yes, I have been meaning to tackle that…”? Maybe it’s your...

#109 – Is Your Dog Breeding Business Leaking Money?

Get the Pricing Cheat SheetIn business, there are two ways to make profit: you have a good margin or you have volume. In dog breeding, it’s very hard to do volume. The more puppies you produce, the more systems you have to have, the more cost that creates, and quality...

#I-11 – Kerry Howell, Kerry Howell Photography – Getting Professional Looking Dog & Puppy Photos

Want to Get the "Hiring A Dog Photographer" & "Taking Dog & Puppy Photos" Cheatsheets?In this episode we are joined by Kerry Howell, a professional dog photographer. She shares some tips and tricks on better dog photography as well as when you should consider...

#108 – Fast, Easy & effective Social Media with Breeder Copy Hub

Get the Making Social Media Fast, Easy & Effective with Breeder Copy Hub MasterClassWe all know social media can be an important tool in helping us connect with puppy buyers. BUT, it takes time, energy, and can often be frustrating when it feels like nothing you...

#107 – Do More Puppies Mean More Profit?

Get the Know Your Numbers: Business Finance Planning MasterClassHave you ever had a litter born, raised, and then they go home and it was perfect? They all had great homes, you got the price you asked, and when that litter money was in your bank account, you thought...

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