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12 Days of Breeders – #3 – Cristine Lista of EverSummer Miniature American Shepherds

12 Days of Breeders – #3 – Cristine Lista of EverSummer Miniature American Shepherds

by Julie Swan | Dec 5, 2024 | 12 Days of Breeders, Business Management, Dog & Puppy Management, Facilities Management, People Management

Jump to Show Notes The 12 Days of Breeders is a series of interviews conducted with members of the Dog Breeder Society who are doing innovative, creative, and inspiring things in their dog breeding business.  In each of these interviews we cover challenges each...
12 Days of Breeders – #2 – Meghan Whalen of Roo Roo Rat Terriers

12 Days of Breeders – #2 – Meghan Whalen of Roo Roo Rat Terriers

by Julie Swan | Dec 5, 2024 | 12 Days of Breeders, Business Management, Dog & Puppy Management, Facilities Management, People Management

Jump to Show Notes The 12 Days of Breeders is a series of interviews conducted with members of the Dog Breeder Society who are doing innovative, creative, and inspiring things in their dog breeding business.  In each of these interviews we cover challenges each...
12 Days of Breeders – #1 – Tara Schnetz of Waggin’ Tails Ranch Golden Retrievers

12 Days of Breeders – #1 – Tara Schnetz of Waggin’ Tails Ranch Golden Retrievers

by Julie Swan | Dec 4, 2024 | 12 Days of Breeders, Business Management, Dog & Puppy Management, Facilities Management, People Management

Jump to Show Notes The 12 Days of Breeders is a series of interviews conducted with members of the Dog Breeder Society who are doing innovative, creative, and inspiring things in their dog breeding business.  In each of these interviews we cover challenges each...
#105 – How Does A Blog Fit Into Your Dog Breeding Business Marketing Plan?

#105 – How Does A Blog Fit Into Your Dog Breeding Business Marketing Plan?

by Julie Swan | Oct 31, 2024 | Business Management

Jump to Show Notes As you may know, I work with a lot of breeders on their marketing and web design. A conversation I’m constantly having with them is how to write a blog and where to put it. I often hear them note: “I know I need to be blogging,” but that’s about it;...
#104 – 4 Dog Breeding Marketing Problems and Their Solutions

#104 – 4 Dog Breeding Marketing Problems and Their Solutions

by Julie Swan | Oct 29, 2024 | Business Management

Jump to Show Notes Marketing in dog breeding is an evolving world. It’s been fun. I’m enjoying the journey, the ups and the downs. Today I want to share with you four common problems in marketing and the root cause behind them, and, naturally, I’ll give you some...
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Recent Posts

  • #130 – The Breeder You Need to Stop Being
  • #129 – What Actually Makes a Good Dog Breeder?
  • #128 – Q&A – All About Puppy Deposits
  • #127 – Setting Up Your Year for Success
  • #126 – Is Your Dog Breeding Program the Bringer of Good Things?

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#130 – The Breeder You Need to Stop Being

In the last episode, we talked about what actually makes a good breeder. Not checklists, not rules, not appearances. Good breeders are defined by the quality of their decisions. But there’s a deeper layer that makes those decisions hard to change, and that layer is...

#129 – What Actually Makes a Good Dog Breeder?

If you ask ten breeders what makes a good breeder, you’ll get ten different answers: Health testing. Registration. How many dogs you have. Where the dogs live. What you feed. What you do — or don’t do — in your program. And most of those conversations don’t stay...

#128 – Q&A – All About Puppy Deposits

1. Should puppy deposits be refundable or non-refundable? Breeders love to use non-refundable deposits because they mean that they don’t need to worry about paying people back if they cancel, so in theory it locks in that they want a puppy. It’s also nice because, in...

#127 – Setting Up Your Year for Success

The new year always brings a lot of noise. Big goals. Big plans. Big pressure to do everything differently all at once. But before we rush forward, I think it’s worth slowing down for just a moment and taking an honest look at where we actually are. In today’s...

#126 – Is Your Dog Breeding Program the Bringer of Good Things?

I love that stores are closed on Christmas Day—it forces you to not go anywhere and not do anything. My favorite thing to do on Christmas is sit with the family, enjoy our new gifts, while we talk and share stories. Yet, as it always goes, when I have too much time to...

#125 – The Secret to Higher Priced Puppies

Recently I got rejected. The kind where you think everything is going well, and then it doesn’t. I was trying to get a guest on the podcast, and when I asked for them to come on the podcast, they were all excited. Then they realized that I had a smaller audience on...

12 Days of Breeders – 12 – Dana Filatova of Kismet Labradoodles

The 12 Days of Breeders is a series of interviews conducted with members of the Dog Breeder Society who are doing innovative, creative, and inspiring things in their dog breeding business.  In each of these interviews we cover challenges each breeder has encountered,...

12 Days of Breeders – 11 – Andrea Gardner of Desert Sky Poodles

The 12 Days of Breeders is a series of interviews conducted with members of the Dog Breeder Society who are doing innovative, creative, and inspiring things in their dog breeding business.  In each of these interviews we cover challenges each breeder has encountered,...

12 Days of Breeders – 10 – Megan Smith of Acadia Goldendoodles

The 12 Days of Breeders is a series of interviews conducted with members of the Dog Breeder Society who are doing innovative, creative, and inspiring things in their dog breeding business.  In each of these interviews we cover challenges each breeder has encountered,...

12 Days of Breeders – 9 – Leilani Nichols of Northwest Cairn Terriers

The 12 Days of Breeders is a series of interviews conducted with members of the Dog Breeder Society who are doing innovative, creative, and inspiring things in their dog breeding business.  In each of these interviews we cover challenges each breeder has encountered,...

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